In 2021, your website is your new in-prison facility. Heck, you might even have a digital store in place of a real store.
As of 2020, digital advertising makes more money than traditional advertising. This trend isn’t going to go back — the businesses that will thrive in the coming decade will be the ones that go online.
If you want to make it work in the coming years, you’re going to need a well-designed website.
This article will walk you through tips for designing a website, website design ideas, and the types of websites, so you can compete with the best websites around.
- Understand Your Type of Website
Your website needs to benefit the specific business that you’re running. Different types of businesses benefit from different websites.
If you’re focused on selling products and can ship your products, you should design an e-commerce site. This sort of site should focus on product descriptions, high-quality pictures of your products, and constantly keeping your clients updated on the stock of popular items.
If you can’t sell your product online, we recommend making a lead generation site. These sites should focus on SEO (are you aware that less than one percent of people click through to the second page of search engine results?) and convince customers to contact you so you can secure the deal.
- Pick Some Colors
Make sure that you present your website live in living color. Websites that are designed in simple black-and-white might seem minimalist and efficient, but to a consumer, they scream 2004.
Go with some color — but not too much. Too many colors at once clutters the field of vision and pulls the eye in too many directions at once.
Instead, focus on a few colors — we recommend two or three. Go with a triadic or contrasting design. Burger King is a great example — they perfectly balanced yellow, blue, and red for their iconic logo.
- Make It Easy to Navigate
All of your fancy website design means nothing, however, if it’s impossible to navigate. In this digital world, a website that’s hard to navigate is like an in-person facility whose hallways are hard to find.
Spread out your information across several pages. Make each of these pages small, so that people are encouraged to read all of the information on each page.
Make sure that you have a “contact us” button in the top right corner, which leads you to your contact information page. This is especially important for lead-generating websites.
For more information on web design, check out this great website design company that we found.
Use These Tips For Designing a Website
Without tips for designing a website, you’re not likely to go far in the new world of business. Businesses that don’t understand the type of website they’re making, use colors to make the site visually pleasing and make the site easy to navigate are far more likely to flounder in this brave new world.
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