Thanks to the advances in technology, we are capable of performing a wide range of complex tasks easily. Web design is one of them. Your website design works as the first ambassador of your company that interacts with your target audience.
A first impression is very powerful. And the brands who understand it, use its power by impressing potential clients with awe-inspiring web designs.
The Internet is an ocean of more than 1 billion sites and the number is ever-increasing rapidly. So, what could make people open and stay on your website?
A highly functional and absolutely impactful website design. It would make your target audience adore, trust and come back to your business/brand.
Warby Parker
Warby Parker is an online eyeglasses manufacturer. Their homepage is simple but it reveals precisely what their company is all about, without bombarding visitors with tons of information.
Having fewer than 100 words, their home page shows the intelligence of their web designers. It’s not very long and the neat design doesn’t offer many details upfront.
This is a great strategy as it arouses curiosity in users to hit different buttons to find what they need.
You might be thinking that a page having little written content may prompt visitors to bounce away. However, this isn’t the case in this example. This website is designed to prick visitors into hitting one of the few icons on the site to discover what they are seeking.
This is extraordinarily smart because visitors won’t feel inundated. There will be more chances that users will navigate to another section to explore extra information about the item they are finding.
Rothy’s
You can take inspiration from Rothy’s website, the online shoe store, to get a killer web design idea and trends. The site uses a main color scheme, tons of pictures, and plenty of white space.
The most awesome part is its short navigation menu which has only three options.
This makes the choosing process simple for visitors which increases the chance of them clicking one of the options.
Furthermore, you can see abundant space between website components. The vivid colors of pictures are a treat for the eyes. However, the website features a color scheme of two basic colors that are gray and royal blue.
This background color palette makes the images look like jumping out of the page. This increases the enthusiasm of the visitors thereby increasing engagement.
The Gregory
The Gregory restaurant is a marvelous restaurant in Baton Rouge. Their website features a stellar design. It’s minimalistic, and playful and tempts your taste buds to taste their food.
Boasting a simple design, the home page exhibits mouth-watering pictures of food and cooks.
The page is divided into six main sections. To make the page distraction-free and less overwhelming, the whole site is coloured in just three core colors.
The colors of the pictures seem to pop off the backdrop, thanks to the neutral color tone of the site’s overall color palette.
Lots of empty space gives off a clean and organized look. The site uses a couple of practical CTAs to gain more data on their customers or enable them to reserve a seat in the restaurant.
Bliss
Bliss is a skincare company that has a gorgeous online store featuring a chic website design. The e-commerce site produces and sells several products like face washes and masks.
They capture and upload amazing eCommerce product images which incites excitement.
The playful web design has the power to make visitors happy and hopeful after just a glimpse of the site. In short, their website tells us that the stunning colors, big images, and useful buttons are the perfect ingredients for a fabulous web design.
On top of that, they chose rapid online hosting to make elements pop up almost instantly which can’t decrease their fame.
Dressup
Dressup is an e-commerce store that sells a fantastic array of fashionable women’s clothes. To ultimately propel up online sales, the website features big and emboldened text to show their current deals and offers.
As you open the site, Your eyes are treated to lively and immensely beautiful pictures of models sporting chic dresses. The appealing aesthetics would make it difficult for any visitor to bounce back without splurging a little money.
Good web designs like this are often the results of the hard work of an acclaimed website design company in Dubai.
Boohoo
You might know about Boohoo, a multinational fashion brand with an attractive-looking website loaded with pretty and colorful images. Boohoo modified its site to offer a custom-built shopping experience to its customers.
Against a backdrop exhibiting a landing page video, an enormous billboard pops off promoting their live deals and offers. The web design is breathtakingly beautiful and sure to grab attention and entangle visitors immediately with its elegant aesthetics and handy functions.
Bottom line
Our final advice would be to keep it simple as much as possible. Don’t add too many site elements as they can make your website suffocate. And it can cause the users to bounce back.
An aesthetically pleasant, functional, and crisp web design is the key to making your brand successful.
