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What are the best seo companies belfast?

The Internet offers many opportunities for companies in all sectors of activity. It is possible to surf this planetary network to develop a structure both locally, nationally and internationally. Thus, the Internet presents itself to small and medium-sized enterprises as the ideal channel for advertising in the same way as multinationals. However, it is not enough to make your business available on the Internet through a site to see it hatch.

Worldwide, there are more than 1.7 billion websites. This means that the competition for visibility is very tough. This is why seo companies belfast and SEO consultants exist. We work to ensure that our clients’ sites occupy the first positions among the results offered by search engines such as Google.

To develop the activity of your company in 2021, you will have to entrust the referencing of your site to the best SEO consultant or the best possible agency.

An agency available

Being an SEO consultant, I know from experience that there is no perfect seo specialist belfast for every business. Moreover, the best structure is not necessarily the most popular. I, therefore, advise you not to rely on the high-sounding name of an agency to choose it.

A well-known agency working on an impressive number of projects simultaneously might not have the time to focus on yours. Thus, it could entrust your site to subcontractors… like me  Of course, the subcontractor only uses a small part of your budget, the other being kept by the agency… So you will pay for work which may be of high quality, but which will not be optimal given your initial budget.

The ideal would therefore be to turn to a smaller agency, which takes the time to work on each file in the same way. For the referencing of your company’s site, choose an available agency.

The latter will accompany you in your project from A to Z. Clearly, the best SEO agency is the one that has the time to devote to you. She must be able to put the chip in your ear as soon as there is the slightest negative change on your site.

An agency that masters the rules of current seo companies belfast

The referencing of a website is not done blindly. This is a process that follows specific rules that evolve from year to year. The best SEO agency is therefore the one that masters these rules. The agency must, among other things, know:

  • optimize the technical part of your site;
  • structure articles using tags,
  • create quality, semantically optimized content;
  • really master net linking
  • have many contacts, with negotiated prices in order to limit the cost of backlinks;

Respecting the rules of referencing makes it possible to avoid being penalized by search engine robots, in particular those of Google. The consequences of these penalties include downgrading, de-indexing the site and placing it on Google’s blacklist. This means that an irregular SEO method can be harmful and spoil all the work that will have been done upstream. So, before choosing your seo companies belfast, make sure they have a keen understanding of the latest Google standards.

Also, check that your future service provider is visible on Google. How can an agency sell you natural referencing, and therefore visibility, if it cannot position itself on search engines? Also, remember to read the agency’s customer reviews in order to form an opinion.

A realistic agency

The main reason you hire an SEO agency is to attract as many clients as possible. You will therefore want to see the effects of your investment immediately, with a significant and immediate increase in your turnover.

But the reality is that SEO is a long-term operation which makes it possible to make a site a reference in its field of activity. The best seo companies belfast is therefore not the one that promises you mountains and wonders. It is rather the one that tells you, without language, that the expected results will be effective over time. It can also tell you a time frame after which you will begin to see results gradually. A realistic agency allows you to better budget the referencing of your site and to be serene.

An agency that demonstrates transparency

If you want to use the best seo companies belfast, it’s probably because some of the cogs in implementing an SEO strategy are beyond your control. However, it is important that you understand the basics of the process, as well as the pricing of the service that is offered. For the choice of the ideal structure, choose the one that clearly explains the strategy to be deployed to achieve the desired result. Ideally, your provider should try to upskill you.

The best SEO agency must therefore reveal the actions it will take at each stage of the process. As for pricing, it should be as detailed as possible. If it will be about buying links, using sponsored posts, guest posts, etc., the agency should let you know. Likewise, if they subcontract certain tasks, they should tell you before the project begins.

An evolving agency

Web referencing is not fixed. It evolves according to the algorithms of search engines. The best SEO agency must therefore have the necessary skills to adapt to these changes. It must be aware of new updates in SEO algorithms and continuously exploit them.

For example, in 2021, the Google SEO algorithm takes into account a new update called Google Page Experience. User experience thus becomes a site ranking criterion.

You can contact me for the implementation of a scalable SEO strategy that takes into account all Google requirements. Thus, I will be able to ensure the permanent watch of the referencing of your site in order to adjust it regularly.

A humble agency owned by an SEO community

The work of web referencing does not take place in a vacuum. The best seo companies belfast is obviously not the one that criticizes everything its competitors do and claims to be revolutionary. The rules of SEO are the same for everyone. I, therefore, invite you not to be seduced by a structure that claims to offer an original and unique method to “make your site the most visited in the world”.

The team of the best French SEO agency must belong to an SEO community. Thus, she will be able to expose her difficulties to others in order to have tips to refine her strategy. The exchanges within such a community are greatly useful for SEOs. They share their experiences and mutually broaden their range of skills.

It is not uncommon for me to help SEO colleagues, for example, or to ask for advice on a specific subject.

SEO agency: the 5 best in France

On Redacteur.com, take advantage of the expertise of a personal adviser and the know-how of professional writers for your content marketing.

Whether you own an e-commerce site or a showcase site, the natural referencing of your site is the key to your visibility on search engines.

However, web referencing is a very technical field and to appear in the first Google results, it is preferable to entrust the optimization of your site to a natural referencing agency. But which?

To help you make your choice, here are the 5 best SEO agencies in France!

The importance of SEO

Natural referencing (or SEO for Search Engine Optimization) encompasses a whole set of techniques that will allow you to position yourself well in search engine results.

Concretely, when an Internet user types a query into the Google search bar, the search engine evaluates the relevance of the sites that respond to this query and displays them in its results pages. But, for a webpage to get to the top of the search engines, it must meet its ranking criteria, and there are many!

Unlike paid referencing (SEA) where websites invest in sometimes overpriced Google Ads campaigns for unfortunately short-lived visibility, natural referencing is a profitable and sustainable long-term strategy.

As you will have understood, good natural referencing is therefore the sine qua non for increasing the visibility of your web pages in Google results. Except, that the technique is more complicated than it seems…

Why entrust your SEO to a natural referencing agency?

The objective of a good natural referencing strategy is to capture the attention of your target customers by managing to optimize your site so that it ranks well in the SERPs.

But, to get a good ranking and get to the top of Google results, your site will have to meet hundreds of search engine SEO criteria. Referencing criteria, which, in addition, have the unfortunate tendency to change according to Google algorithm updates!

Even if it is difficult to identify all these positioning criteria, they focus on three SEO axes:

  • On-Site SEO corresponds, among other things, to the quality of the content (relevance of keywords, originality, semantic field, word density, etc.), optimization of internal linking and meta tags, rich snippets, etc.
  • Off-Site referencing is based on the popularity of the site (e-reputation, backlinks, social links, etc.).
  • Technical SEO which is based on the loading time of a page, the management of 404 errors, URLs, UX design…

The application of these organic SEO criteria requires knowledge and honed skills, not only to be well referenced but also to avoid a Google penalty. Because, yes, if your site breaks the rules of the search engine (duplicate content, poor quality incoming links, over-optimization of hypertext link anchors, etc.), you risk penalties that go as far as de-indexing your website.

Not to mention that with an increasing number of websites and increasing competition on the Internet, the battle to be ranked top in the SERP is tough.

So, unless you are an SEO expert, if you want to improve your visibility in search engines and therefore your conversion rate, the only solution is to call on a natural SEO agency!

What are the services of a natural referencing agency

As we have seen, SEO is based on three main SEO axes and the optimization of your site will go through two different audits: the technical audit and the semantic audit which also includes the study of popularity.

  • The technical audit will check that your site can be well crawled by crawlers and ultimately be well indexed in Google search.
  • The semantic audit is the next step: mapping your lexical field, analyzing keywords, studying internal and external links, etc.

It is advisable to carry out a technical and semantic audit for the creation of a site or its redesign. On the other hand, for an effective inbound marketing strategy, the SEO audit must be carried out very regularly.

Then choose a natural referencing agency specializing in SEO content that will provide you with quality content that can be used for life and turnkey services such as the formula offered by the Redacteur.com SEO agency  :

  • Conduct a semantic SEO audit of your site to determine the strengths and weaknesses of your digital strategy and identify the themes to work on to overcome your competitors and develop an action plan.
  • Search for the best keywords to obtain a good positioning in the search results.
  • Enrichment of the semantic field to produce more relevant content.
  • Creation of web content thanks to the services of a professional and experienced web writing team.
  • Optimized text markup and structured data to target rich snippets.
  • Development of the best net linking strategy (external links pointing to your site) for your sector of activity.

How to choose your SEO agency?

Just do a Google search to find dozens of SEO agencies. To choose the best SEO agency, here are some tips:

  • Check its online reputation and social media presence.
  • Check out his corporate blog and gauge his expertise through his blog posts.
  • Ask for customer references and analyze the results obtained.
  • Make sure you have a dedicated SEO or SEO consultant.
  • Favour agencies located in France, it is a guarantee of seriousness and quality.
  • Beware of SEO agencies that promise you top positions in Google quickly and/or that use so-called “black hat” SEO techniques.

Finally, do not rely on the positioning of a web agency on Google pages. The agencies cited in the following paragraph are all large companies. They have SEO experts to position their site well and often have a few years of existence. Be aware that the companies that appear in the top 10 of Google’s natural results have on average nearly 3 years of existence.

Young SEO agencies thus have little chance against these SEO giants, which does not mean that they are less competent. So, no good or bad positioning is not a relevant criterion!

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